Concise annotation of the given article Essay Example | Topics and Well Written Essays - 500 words

Concise annotation of the given article - Essay Example The life cycle concept applied to products and stores (Davidson, Bates, and Bass, 1976) executed a significant study that defined the concept of the retail life cycle. Prior to that, the key explanation for retail development was the wheel of retailing concept. The main assumption in Brown's (1991) retailing theory is that businesses usually start with low service / low price product mixes. The main motivation for shopping on this initial stage is price. As the "wheel" revolves, and it usually does, the stores start adding more services (such as credit, sales-support staff, display, etc.) When this happens, the store does not attract the consumers who buy based on price any more. The store then becomes full service and supports higher prices. Stephen Brown's article is a highly academic piece of work. This valuable theoretical research around the topic of retail change and evolution of retail institutions is deeply credible, regarding the author's background. Brown is professor of Marketing Research at the University of Ulster, Newtownabbey, situated in Northern Ireland.

Evaluate how learning strategies have changed and may continue to Essay

Evaluate how learning strategies have changed and may continue to change in relation to the application of information technology in schools - Essay Example I have worked as a film editor and written film criticism, and I listen to the radio and now and then watch TV (my older son has cable). Along with many other colleagues in the Waldorf movement, I have no objection to adults immersing themselves in the world of technological wonders.   Ã‚  Ã‚   I remember well that in the early 1950s when I entered grade school, the "visual aids" approach which utilized a film strip projector was going to revolutionize our educational experience. Sometime after that, "Sunrise Semester" debuted on television, as a first step in the "video revolution" that was going to transform education in America. Several years later, I was part of one of the first Advanced Placement Physics classes in the nation, and our education was going to be revolutionized through the utilization of videotaped lectures by great physicists broadcast over closed circuit television. I have already lived through several of these "electronic revolutions" and Ive yet to see anything happening in mainstream American education except for a steady decline in quality and morale among students and teachers.   Ã‚  Ã‚   I have no idea where all of the old slide projectors went when they were replaced by closed circuit televisions, or where the televisions went when they were replaced by computers, or where the old 386 PCs will go when they are replaced by multimedia Pentium models, etc. - but a lot of corporate marketing departments are undoubtedly very happy about the brisk sales that every new "revolution" brings about. I dont think that Im alone in these concerns. In a recent article in the Atlantic Monthly, Todd Oppenheimer recounts   Ã‚  Ã‚   In 1922 Thomas Edison predicted that "the motion picture is destined to revolutionize our educational system and ... in a few years it will supplant largely, if not entirely, the use of textbooks." Twenty-three years later, in 1945, William Levenson, the director of the Cleveland public schools